Archive for the ‘strike’ Category

Real World Negotiating: Boeing vs. The IAM

Monday, September 8th, 2008

Boeing and the IAM are in labor negotiations
If you’ve been following the news lately, you are probably aware the that the International Association of Machinists (IAM) has gone on strike against the Boeing corporation. News reports are saying that Boeing stands to lose up to $100M every day that the machinists are on strike – wow, that’s a lot of money! Boeing’s and the IAM’s situation provides a unique ecosystem for us to peer into in order to watch a high stakes negotiation while it’s in progress. Both sides are actively maneuvering to boost their negotiating power and take power away from the other side so there is a lot for us to learn here.

What’s Being Negotiated? The IAM is negotiating a new 3-year contract with Boeing. Note that the contract is fairly short. Boeing likes it this way because they aren’t comfortable with their ability to predict the future and they don’t want to be required to keep a lot of union workers on staff if the market turns on them in the future.

What’s the Hang-Up? The usual key issues revolve around wages and health-care costs. However the big hang up has proved to be job security. Boeing’s new 787 Dreamliner program has shown that the company is willing to outsource much of the creation of parts to international suppliers and have local staff just be responsible for final assembly. The current conflict is a direct result of a disagreement over how much say the union should have in future Boeing decisions on how much work should be shipped out to other suppliers.

Why Is This Such A Big Deal? Right now suppliers can deliver parts directly to the Boeing assembly lines. The union workers fear that the next step will be for the suppliers to install their parts directly onto the plane – thus removing the need for the union workers.

What kind of interesting tactics have been used during this negotiation? What’s caught my eye is that both sides seem to be trying to influence outside parties in order to apply pressure to the main negotiating parties. Case in point:

  • Boeing presented a counter proposal to the union just before the Labor Day weekend. It was clear that they were hoping that this proposal would generate a great deal of family dinner table conversation. Boeing was hoping that the machinists wives/husbands would exert pressure to accept the contact because a strike would become very expensive very quickly in a world with $4/gallon gas.
  • The IAM’s president had met with Boeing’s Chairman months ago and warned him that the outsourcing issue would be an important one. Then he told the newspapers that he had told him this.

So what happens now? We’ll have to wait and see but it should be quite interesting. Boeing has a backlog of 3,600 planes that are already late for delivery. This strike could cause those planes to slip even more. The union thinks that they have enough leverage that if they have to stay off the job until 2009, they are willing to do so. Let’s see who does what next!

Real Life Negotiating Lessons: Verizon vs. The CWA & IBEW

Tuesday, August 12th, 2008

Verizon had a real life negotiation with the CWA and IBEW

In case you haven’t been watching the news lately, the telecommunications giant Verizon has been locked in labor negotiations with the Communication Workers of America (CWA) and the International Brotherhood of Electrical Workers (IBEW). Both sides of this negotiation are run by professional negotiators who have done this countless times before. What this means for us is that it offers a great chance to learn from the masters.

What I’d like to draw your attention to today is the use of deadlines as a negotiating technique. We’ve talked about deadlines here before; however, it’s always even more instructive to see it at work in the real world.

The two sides had been going at it for several weeks when on 8/8/08 (Friday, and somewhat interestingly the day that the summer Olympics in China started) the CWA and IBEW announced that if an agreement was not reached by Monday, 8/11/08,…strike action then becomes possible….

Verizon’s Chief Communications Officer, Peter Thonis, then was quoted as saying that the company was …very surprised, given the situation. So what was going on here?

An interesting clue can be found in a comments that the CWA/IBEW made to the press in which they stated that progress had been “slow”. What we are seeing here is a classic negotiating end game move – the unions are signaling to Verizon that they want to wrap up negotiations. By all accounts, progress on the key issues had been made and things were drawing to a close anyway. By issuing this ultimatum, the unions were sure to get the attention of Verizon’s senior management.

It’s a good guess that the senior management on both sides were probably not involved in the long hours of nitty gritty negotiations that were taking place between the two sides. This this the type of task that is best left to lawyers and other professional negotiators. However, by sending this signal, the unions clearly communicated that it was time for senior management on both sides to return to the table.

Without actually being at the table it’s hard to say exactly where things stood. However, a good guess would be that the nitty gritty workers had gotten as far as they could. What could be resolved had been and what was still unresolved could not be resolved at their level. By calling the senior management back to the table, the hope was that the last few items could be resolved and the negotiations could be wrapped up.

What should you take away from all of this? Simply that a deadline has another role in negotiations – as a communications tool. Note that neither side appeared to be very angry with the other side, instead they were using the deadline as a way to mark the end of one phase of the negotiations and the start of the end game.

Now that you have another way to use a tool that’s already in your negotiating toolbox, how will you use it? Have you ever been given a deadline by the other side that was not what it appeared to be on first glance? Have you ever used a deadline to send a message to the other side? Leave me a comment and let me know.

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